Thursday, November 12, 2009

The Gaming World--A Social Media Perspective

Yo! My name is Nick Dunne and I am a junior public relations major. In this blog, I will be discussing with you how the gaming world applies social media for its audience.


Good old Facebook. Only there can you "poke" people, write on their walls (didn't our moms yell at us for doing that as kids?), and willingly spam other people with ridiculous applications.

It's gotten to the point that Facebook has been flooded with different games.
Take YoVille for example.


YoVille lets you create your own avatar, then puts you in this imaginary, cheaply-animated world where you can buy furniture, appliances, and new clothes.

You earn "YoCoins" by interacting with your friends who are also on YoVille, or by baking goods at the Sweets factory.

Sound like a really cheap version of Maxis' The Sims?
Yeah, sounds about right.

The interesting thing, though, is that it allows users to switch between servers and interact with others that are online at the time, either to play games (including Tic-Tac-Toe) or to make trades and sales. Users can then add each other as buddies (like having "friends" isn't confusing enough), allowing for more interaction.

As cheap as it is, YoVille has proven to be, admittedly, one of the most addicting Facebook applications I've ever used. It allows me to create trades for rare items, and connects me with people from all around the globe in a fun, free environment.

So despite the annoying YoVille notifications about "So-and-So just kissed you on YoVille!" and "Your best friend's mom just sent you a 50's record player!" I can honestly say that it is bringing together a large group of people with a common interest for simply having fun.

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